While Better Brand was already equipped with a stunning logo and package design, they needed a team that would be able to take their idea for a tech-inspired better-for-you-carb and transform it into a full-blown Instagram that could run with the wolves at Apple and Forbes. Desiring a social media presence emulating innovation and potent design alike, our social media team spearheaded the account— “If our bagel could speak, it would give Ted Talks,” a TIME Magazine cover, and even a LinkedIn profile are among just a handful of initiatives we created to dig out a space in the tech-world for, well, a bagel.

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